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October 2011 Auto Sales
October 2011 Auto Sales
The good news continues.
New-car sales in October built on the surprising strength seen last month, maintaining an annual pace of better than 13 million units. Overall volume was up by 8% over last October, and the brisk sales pace was the best since February. Not even the slap-happiest Pollyanna would say that the rebound is due to a strengthening economy, but at the same time, automakers have not had to blast cars out of their showrooms with a fire hose of incentive money. Instead, the upswing appears to be due to pent-up demand. Demand for Japanese cars is getting easier to meet as inventories recover, but Toyota and Honda still came in under last-year's totals. Compared to the recent past, however, things went from bad to considerably less bad, which counts as good news, these days.
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